I - Surely, why CCH
Simply because this idea is appealing to a very large demographic throughout the world. Both young and old, of various income levels would appreciate the Latin experience. Furthermore, it is the most equitable coffee in the world.
Is this it? Hardly. CCH prides itself on offering a wide variety of pleasure inducing coffee based drinks, both hot & cold. Its specialty are Latin Flavored, tropical inspired concoctions that are guaranteed to melt the senses and inspire the spirit.
The Coffee House also offers a variety of selective Croissants, Muffins, Cakes, Deserts and Ice Creams, many in the traditional Latin style, in addition to a rich selection of Sandwiches and Salads.
The concept is based on the basic philosophy that Customers would like to spend quality time relaxing in a laid back atmosphere and will service themselves and pick up their menu selection directly at the counter, at the time of order and payment.
In some occasions, Customers can request to have their orders taken and delivered directly to their table
II - Introduction
- The Coffee business is a multi – million dollars industry around the world.
- Everyone, everywhere, consumes coffee on a daily basis.
- Regardless of race, background, education, social status or gender, coffee remains the most favorite hot beverage consumed by all.
- In our fast moving societies and way of life, coffee shops are becoming a necessity rather than a luxury.
- People of all ages stop at a coffee shop for all reasons, whether resting briefly on a busy shopping day, or meeting for a business discussion, or perhaps just relaxing a bit and meeting with friends over a hot cup of coffee.
III – Coffee House business Macro Opportunity
The coffee shop market is still in its infancy; there are still a lot of opportunities in this business.
IV – Home of coffee beans
Latin America is home to some of the better-known quality growing countries of coffee beans. CCH chose the euro latin/ Spanish style to be the founding image of its coffee house concept.
CCH brings the passion of tasting great quality coffee, beverages and food and of experiencing a positive and uplifting mood, together in a unique and modern style and within a magical Latin atmosphere.
Colombiano Coffee House provides its customers with the spice of the Latin Taste combined with the excitement of the Latin Life, for a completely enjoyable and satisfying experience, a brief pause of happiness in a hectic, stressful and very fast moving world.
V – Live the Latin Taste -Taste the Latin Life !!!! ( LTL),
CCH aim is to please and pamper all the senses:
- Seeing: To help you Relax in a pleasing Latino style decoration with warm and friendly service.
- Smelling: To bring you the positive feeling of enjoying a very clean , great smelling environment .
- Touching: To tease and tangle your senses of comfort and relaxation , with top quality products & material .
- Hearing: To sooth your spirit with beautiful background music, one more way to offer you a courteous welcome.
- Interacting: To pamper you with a friendly, smiling and courteous service, simply an excellent family member treatment .
- Tasting: To share with you the great taste of a large variety of hot and cold fresh coffee mixes, exciting beverages and fantastic food, which will surely appeal to your taste, time after time .
VI – The difference
- CCH emphasizes on providing a first class environment, service, and atmosphere offering a varied menu, while maintaining a moderate and highly affordable prices.
- CCH is a business AND social meeting place for everyone, providing a pleasant experience that is relaxing, cheerful and passionate.
- What differentiates CCH MOST from it's competitions is the warm and friendly atmosphere coupled with very efficient and highly trained personnel, the large and appetizing variety of hot and cold food and beverages, the possibilities to enjoy hours of your personal time, the way you want it, all combined to provide a new experience in the coffee house industry.
VII- The Success
- CCH owes its success to the quality of its people
- The clear vision of CCH, our mission and service values, all combine with our people to ensure the success of CCH
- The CCH management team will always strive to select and recruit the friendliest and best service oriented people, from Top level manager to Barista, in order to insure that the client is really experiencing the most pleasant moments possible in house, our Colombiano Coffee house.
VIII- Expansion
Territory Franchises are now available for the Middle East and North Africa where the business environment in general, and the hospitality sector in particular, offers a great potential for investors interested to become involved in a highly successful business line which has proven its success worldwide, the coffee house business.
- CCH expansion plans aim to cover most of the Middle Eastern and North African countries within the next five years.
- Depending on demographics, territory and special factors, CCH franchisees are expected to develop between 15 to 60 branches in every territory.
- Considering the relative LOW cost of developing each Coffee House, this would provide a vast business opportunity for the territory franchisee who will hold the license to open such branches or to sub franchise individual CCH branches within his-her territory.
IX- Coffee House business Micro Opportunity - Your CCH coffee house business
- CCH provides operation manuals and a business development plan that takes away the guess work and reduces the usual risks involved in any start up business.
- Each CCH has a fixed start up investment and running costs that are properly evaluated with the exception of variations in the location and size of the real estate.
- All CCH branches are located in prime, high traffic areas , which are an essential basis for it's success.
- The CCH Franchisee can expect training support at the pre-launch phase and continued monitoring and upgrading support as time goes by.
- The CCH Franchisee will benefit from a general outline of every detail of the house decoration, furniture, menus, operations and management procedures.
- As such, every CCH, regardless of city and location, will have the same feel, concept, menu, service, and standard as any other CCH, which helps create a regional image.
- The CCH franchisee will also benefit from the Overall CCH Image as well as from the branding efforts and concept market positioning provided by the Franchisor, thus creating an attractive and prestigious business opportunity for the Franchisee.
- The Franchisee will also appreciate the support provided during the profiling and selection process of the coffee house staff and other Human Resources requirements, at all levels for the CCH branches.
- Since the success of every business depends on the skills and professionalism of its management and employees, even the training manuals for personnel and staff, needed to comply with the high standards of CCH , are also provided to the franchisee.
- The CCH franchisee will also receive a master marketing plan outlining the recommended marketing guidelines and procedures, making it simple for local adaptation in every territory.
- A staff incentive plan based on performance and efficiency is also recommended by the Franchisor, with the purpose of making all CCH branch members in the territory feel that they are part of one large CCH family.
- Being part of the CCH family also means that the Franchisee is part of a strong and growing international group and can enjoy the continued support, backing and know how of a large number of people , committed to the success of CCH.
X – Ground Floor Opportunity
- CCH is a ground floor opportunity for the smart investor / entrepreneur.
- CCH offers a high IRR on investment.
- CCH presents a chance to be part of a highly prestigious first class business.
- Risk is minimized by the research done and by the standardization of the systems and procedures.
- This is a one time opportunity as only one Franchise license is available per territory, the duration of which is for up to 10 years.
- Act now before someone else does.
XI – What are we offering you
We are offering an attractive investment opportunity. One that will also simplify your life, and your business responsibilities, rather than complicate it. We are also offering an authentic and enjoyable experience that is in demand and in style for the foreseeable future (it has probably been for the last 2000 years)
We are offering you "Colombiano Coffee House", a product that boasts a modern, rich and pleasurable coffee and food tasting experience.
XII – What you get
Operations & Administration
- CCH comes with extensive operation manuals and a general business plan that takes away the guess work and reduces the risks involved in any start up business.
- CCH comes as well with the estimated start up investment and running costs, which are carefully calculated to reflect variations in the location of the outlet and the size of the real estate.
- The Franchisee will also appreciate the support provided during the profiling and selection process of the personnel & staff, at all levels and in the CCH branches.
- Since the success of every business depends on the skills and the professionalism of its management and employees, even the Training manuals for the personnel and staff, needed to comply with the high standards of CCH, are also provided .
- The CCH Franchisee can also expect a comprehensive on ground training support at the pre-launch phase and a continued monitoring and upgrading support as time goes by.
XIII – A one stop shop
As we mentioned earlier, Colombiano Coffee House (CCH) as a group is fully committed to simplifying your life and to offering you peace of mind in order to help you focus on the more important, and pleasurable, part of the business.
CCH also offers you a complete system that will allow you to open and operate the business as effectively as possible, with minimum complications and hassles.
Specifically, Colombiano Coffee House will provide the Franchisee with consultation, advice, training and assistance relating to:
A. Site Selection and Design Specification
- Assistance in the Site selection and approval.
- Assistance in the Design and decoration of the selected store to conform to CCH Standards .
- Review and approval of the Franchisee's conversion plans and specifications for internal layout, designs, furniture and fixtures, in addition to signage.
- Assistance in customizing layout for specific store based on CCH norms.
- Assistance in selection of suppliers and specifications for FF&E.
- Recommendation of best use of material, relating to furniture, décor and visuals according to CCH standards.
- Audit of the interior decoration implementation.
B. Technical Specification
- Audit of the Construction, conversion and refurbishment of the premises, including the needed input related to architecture, engineering and electromechanical works.
- Audit service during the construction and design implementation, including quality control monitoring and verification on site.
- Recommendations during the selection of suppliers and contractors for the execution of the civil and electromechanical works
- Overview of the purchasing of equipments and all other bar products needed for the opening of the coffee house.
C. Operations & Administration
- Assistance in the Operation & Organization setup
- Assistance in the implementation of purchasing procedures and warehouse keeping
- Assistance in Setting up of the Budgeting & Reporting formats
- Assistance in setting up and in the implementation of control procedures including internal controls, stock and waste control and petty cash control.
- Assistance in the discharge of proper Store, Assets and Equipment maintenance and repair procedures.
- Assistance in preparing opening and closing duties customized to your location.
- Assistance in Setting up the complete personnel procedures
- Staffing Support, including assistance in recruiting the complete staff.
- Training on site or at a CCH selected location of all Franchisee staff and managers before opening.
- Comprehensive and systematic training on the job.
- Continuous support from the CCH corporate team in guiding the franchisee through the opportunities that can arise during the opening and throughout the operation afterwards.
D. Marketing, Advertising & Communications
- Recommendation of best suited Advertising Guidelines
- Assistance in implementing these Marketing Guidelines
- Assistance in the selection and approval of Adv / PR agency
- Assistance in the preparation and implementation of the Grand Opening
- Assistance in the preparation of the corporate identity such as logo, envelops, letterheads, business cards and other.
- Assistance in customizing the business marketing and communications strategy.
- Assistance in the preparation of all above and below the line marketing, advertising and communication visuals and materials.
XIV – Continuous Support
Today, the world is getting smaller and good opportunities rarer. As an investor or a passionate restaurateur, you are looking for an opportunity that is both tried and tested and has an above average return on investment. What is more important, you are looking for an opportunity that is unique yet largely promising as well.
Consider the wait over.
As you read through, you will discover that such an opportunity actually exists and is today closer to your reach than ever. You will be pleasantly surprised how each element of Colombiano Coffee house, CCH, comes into play to deliver an outstanding investment opportunity, impressive yet cost effective, special, yet attainable.
For more information, visit our website at www.colombianocoffeehouse.com, or e-mail us at contact@colombianocoffeehouse.com
And if you choose to Live the Latin Taste and Taste the Latin Life, Contact us on how to join Colombiano Coffee House !!!!!
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